About Zen Digital Analytics

We were inspired by the Zen goal to see things as they really are.

Zen’s three pillars of teaching, practice, and enlightenment define our approach to our work. Our holistic approach to website analysis and reporting begins simply by listening to our client’s goals and understanding their obstacles.

We teach them how analytics can improve their outcomes.

The clients then help them practice the art of analytics by implementing tools they can use regularly and easily to gain insight into their business.

This leads our clients to enlightenment concerning their companies.

By evaluating their analytics, our clients can see what tactics are bringing them success, and which ones are falling flat. Access to this data helps them pivot their tactics quickly and easily, which is so critical to success in today’s business environment.

Let us help you see things as they really are.

Meet Neil Shapiro - the Founder

It’s taken our company’s founder Neil a bit of time on his Zen journey to accomplish the goal of feeling peace, oneness, and enlightenment. He’s taken on new career adventures that have led him to becoming a leading digital analyst. Frustrated by work in the financial sector, he took some leaps of faith in industries as varied as travel, or health and beauty.

With each role, he taught himself new analytics skills in the growing digital world. He’s taken on challenges including Web Trends, Omniture - Adobe Analytics, Facebook Insights, and Google Analytics - and conquered them all!

Having left the corporate rat race, he can now render his services to deserving businesses as an independent consultant. He’s assisted many mid-size companies and even small mom-and-pop entrepreneurs.

His clients hail from a variety of industries: eCommerce, online travel, media, medical, business coaches, artists, publishers, non-profits, professional sports, and graphic designers. They all have a common need and desire to learn about analytics and leverage the tools Neil can provide.

Let’s Discuss Your Needs

If you have questions or you’re ready to discuss how Google Analytics can better help you understand your data, talk to a Zen Digital Analytics Consultant.

Use our online scheduler to request a consultation below.